Impact of pro-environmental values on sustainable green apparel buying behavior in Pakistan
Year of publication: |
2024
|
---|---|
Authors: | Rasheed, Nida ; Sabir, Raja Irfan ; Mahmood, Hamid ; Rauf, Abdul ; Ibrahim, Aidarus Mohamed ; Naseem, Warda |
Published in: |
Cleaner and responsible consumption. - Amsterdam : Elsevier, ISSN 2666-7843, ZDB-ID 3059080-2. - Vol. 12.2024, Art.-No. 100180, p. 1-10
|
Subject: | Purchase intention | Willingness to pay | Green products | Pro-environmental values | Pakistan | Umweltbewusstsein | Environmental consciousness | Zahlungsbereitschaftsanalyse | Konsumentenverhalten | Consumer behaviour | Öko-Produkt | Sustainable product | Öko-Marketing | Green marketing | Bekleidung | Clothing | Umweltmanagement | Environmental management | Nachhaltigkeit | Sustainability |
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