Impact of relative compensation to executive directors with marketing experience on marketing performance : toward an integrative framework
Year of publication: |
2023
|
---|---|
Authors: | Sharma, Piyush ; Leung, Tak Yan ; Adithipyangkul, Pattarin |
Published in: |
European journal of marketing. - Bradford : Emerald, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 57.2023, 1, p. 125-148
|
Subject: | Market concentration | Market share | Marketing efficiency | Private vs state ownership | Relative compensation |
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