Importance of social influence in consumers' willingness to pay for local food : are there gender differences?
Year of publication: |
2012
|
---|---|
Authors: | Gracia, Azucena ; Magistris, Tiziana de ; Nayga, Rodolfo M. |
Published in: |
Agribusiness : an internat. journal. - Hoboken, NJ : Wiley, ISSN 0742-4477, ZDB-ID 743656-7. - Vol. 28.2012, 3, p. 361-371
|
Subject: | Konsumentenverhalten | Consumer behaviour | Zahlungsbereitschaftsanalyse | Willingness to pay | Geschlecht | Gender |
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