Improving organizational performance by implementing customer complaint management through socio economic approach to management in a case study of SME, Vietnam
Alternative title: | L' amélioration de la performance organisationnelle en combinant la gestion des réclamations clients et l'approche socio-économique: une étude de cas d'une SME, Vietnam |
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Year of publication: |
[2019]
|
Authors: | Nguyen Tu Anh |
Publisher: |
Strasbourg |
Subject: | Customer complaint management | Organizational performance | Socio economic approach to management | Beschwerdemanagement | Complaint management | KMU | SME | Beziehungsmarketing | Relationship marketing | Unternehmenserfolg | Firm performance | Management | Vietnam | Viet Nam | Performance-Management | Performance management |
Extent: | 1 Online-Ressource (circa 445 Seiten) Illustrationen |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Graue Literatur ; Non-commercial literature |
Language: | English |
Thesis: | Dissertation, Université de Strasbourg, 2019 |
Source: | ECONIS - Online Catalogue of the ZBW |
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