Improving Pre-Launch Diffusion Forecasts : Using Synthetic Networks as Simulated Priors
Year of publication: |
2013
|
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Authors: | Trusov, Michael |
Other Persons: | Rand, William (contributor) ; Joshi, Yogesh V. (contributor) |
Publisher: |
[2013]: [S.l.] : SSRN |
Subject: | Innovationsdiffusion | Innovation diffusion | Prognoseverfahren | Forecasting model | Simulation |
Extent: | 1 Online-Ressource (78 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Journal of Marketing Research (2013) Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments August 13, 2013 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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