Improving promotional demand forecasts in retailing
by Michael Schmaelzle
| Year of publication: |
2014
|
|---|---|
| Authors: | Schmaelzle, Michael |
| Subject: | Metro AG | Einzelhandel | Retail trade | Preismanagement | Pricing strategy | Sonderangebot | Special offers | Lagermanagement | Warehouse management | Deutschland | Germany |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 131, XVI S graph. Darst 21 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Vallendar, WHU - Otto Beisheim School of Management, Diss., 2014 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010509294