Improving Service Quality in America: Lessons Learned
| Year of publication: |
1994
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|---|---|
| Authors: | Berry, Leonard L. ; Parasuraman, A. ; Zeithaml, Valarie A. |
| Published in: |
The Executive : an Academy of Management Publication. - Ada, OH : Academy Pr., ISSN 0896-3789, ZDB-ID 10202006. - Vol. 8.1994, 2, p. 32
|