Improving the study of customer in-store behavior
Year of publication: |
1968
|
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Authors: | Granbois, Donald H. |
Published in: |
Journal of marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 0022-2429, ZDB-ID 218318-3. - Vol. 32.1968, 4, p. 28-33
|
Subject: | Verbraucher |
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