Extent:
S. 4 - 60
Ill., graph. Darst.
Series:
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis. - St. Gallen : Thexis Verlag, ISSN 1865-6544, ZDB-ID 2412643-3. - Vol. 26.2009,6
Type of publication: Book / Working Paper
Type of publication (narrower categories): Aufsatz in Zeitschrift ; Article in journal ; Sammelwerk ; Collection of articles of several authors
Language: German ; English
Notes:
Enth. 10 Beitr.
Literaturangaben
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10003912455