Income and wealth effects on private-label demand : evidence from the Great Recession
Year of publication: |
January-February 2018
|
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Authors: | Dubé, Jean-Pierre ; Hitsch, Güenter J. ; Rossi, Peter E. |
Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 37.2018, 1, p. 22-53
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Subject: | private label demand | income and wealth effects | recessions and consumer demand | Konjunktur | Business cycle | Privater Konsum | Private consumption | Nachfrage | Demand | Handelsmarke | Store brand | Haushaltseinkommen | Household income | Vermögenseffekt | Wealth effect | Schätzung | Estimation |
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