Incorporating diversity in marketing education : a framework for including all people in the teaching and learning process
Year of publication: |
2020
|
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Authors: | Rivera, Reynaldo G. ; Arrese, Angel ; Sádaba, Charo ; Casado, Luis |
Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. : Sage, ISSN 1552-6550, ZDB-ID 2020298-2. - Vol. 42.2020, 1, p. 37-47
|
Subject: | inclusive marketing | social learning theory | disabilities | teaching methods | Betriebswirtschaftsstudium | Graduate business education | Lernprozess | Learning process | Lernen | Learning | Marketing | Lernpsychologie | Learning psychology |
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