Increasing saving behavior through age-progressed renderings of the future self
Year of publication: |
2011
|
---|---|
Authors: | Hershfield, Hal E. ; Goldstein, Daniel G. ; Sharpe, William F. ; Fox, Jesse ; Yeykelis, Leo |
Published in: |
Journal of marketing research : JMR. - Thousand Oaks, CA : SAGE Publishing, ISSN 0022-2437, ZDB-ID 218319-5. - Vol. 48.2011, p. 23-37
|
Subject: | Altersvorsorge | Retirement provision | Sparen | Savings | Soziale Sicherheit | Social security | USA | United States |
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