Incumbent incentives in response to entry
Year of publication: |
2024
|
---|---|
Authors: | Saouma, Richard ; Shelef, Orie ; Wuebker, Robert ; McGahan, Anita M. |
Published in: |
Strategy Science. - Catonsville, Md. : INFORMS, ISSN 2333-2077, ZDB-ID 2807866-4. - Vol. 9.2024, 2, p. 152-162
|
Subject: | entry strategies | spatial competition | strategic positioning | Theorie | Theory | Markteintritt | Market entry | Räumlicher Wettbewerb | Spatial competition | Internationaler Markteintritt | International market entry | Wettbewerbsstrategie | Competitive strategy |
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