Indian Natural Gas Scenario and Analysis of Shale Gas with Porter’s Five Forces Model

With the increasing of energy demand and environmental pressure, Indian government has been exploring a way for different unconventional sources of energy supply. Shale gas development is becoming an important energy strategy in India in past couple of years due to significant shale gas reserves. However, the shale gas market is preliminarily shaping in India, so that many factors have great influence on its competition. To find these factors and to control them rationally is good for the growth of Indian shale gas market. Five forces model for industry analysis puts an insight into the competitive landscape of shale gas market by showing the forces of supplier power, buyer power, threat of substitution, barriers to entry, and degree of rivalry. Illustrating the key factors that affect competitive landscape provides a view into the situation of shale gas industry. The variation tendency of shale gas industry is analyzed by setting various scenarios. Finally, some suggestions are proposed in order to keep the development of Indian shale gas industry positively