How do individuals construct corporate reputations? : examining the effects of stakeholder status and firm strategy on cognitive elaboration and schema complexity about firm performance
by Naomi A. Gardberg
| Year of publication: |
2001
|
|---|---|
| Authors: | Gardberg, Naomi A. |
| Subject: | Firmenimage | Corporate reputation | Institutionenökonomik | Institutional economics | Stakeholder | Kognition | Cognition | USA | United States |
| Extent: | XII, 194 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Thesis: | New York, Univ., Graduate School of Business Administration, Diss., 2001 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010506209