Industrial marketing firms and knowledge transfer : toward a basic typology of community structures
Year of publication: |
2009
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Authors: | Mudambi, Susan M. ; Oliva, Terence A. ; Thomas, Ellen F. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 38.2009, 2, p. 181-190
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Subject: | Wissenstransfer | Knowledge transfer | Wissensmanagement | Knowledge management | Unternehmensnetzwerk | Business network | Organisationsstruktur | Organizational structure | Industrie | Manufacturing industries | B-to-B-Marketing | Business-to-business marketing |
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