Industrial marketing management : text and cases
Robert W. Haas
| Year of publication: |
1986 ; 3. ed.
|
|---|---|
| Authors: | Haas, Robert W. |
| Publisher: |
Boston, Mass. : PWS-Kent Publ. Co. |
| Subject: | Marketingmanagement | Marketing management | Management | Marketing | Industriebetrieb |
| Extent: | XVI, 577 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German ; English |
| ISBN: | 0-534-06276-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000697400