Infinite possibility : creating customer value on the digital frontier
B. Joseph Pine II, Kim C.Korn
| Year of publication: |
c2011 ; 1. ed.
|
|---|---|
| Authors: | Pine, B. Joseph ; Korn, Kim C. |
| Publisher: |
San Francisco, Calif. : Berrett-Koehler Publishers |
| Subject: | Digitale Güter | Digital goods | Produktentwicklung | New product development | Kundenwert | Customer value | Technische Innovation | Innovationsmanagement | Neue Medien | Neues Produkt | Kundenmanagement |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XVIII, 268 S.. graph. Darst. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Formerly CIP Uk. - "A BK Business book"--T.p. - Includes bibliographical references (p. 227-251) and index |
| ISBN: | 978-1-60509-563-9 ; 1-60509-563-X |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013550682