Influence of an event on a destination's image : the case of the annual meeting of the World Economic Forum (WEF) in Davos/Switzerland
Year of publication: |
2003
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Authors: | Erfurt, Rolf A. ; Johnsen, Julia |
Published in: |
Tourism review of AIEST. - Bingley : Emerald, ISSN 1660-5373, ZDB-ID 2060873-1. - Vol. 58.2003, 4, p. 21-27
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Subject: | Tourismusmarketing | Tourism marketing | Öffentliche Meinung | Public opinion | Konferenz | Conference | Schweiz | Switzerland |
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