Influence of marketing mix elements on the intention of sugarcane farmers in Thailand to use commercial tailor-made fertiliser
Year of publication: |
2015
|
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Authors: | Hothongcum, Krichanont ; Suwunnamek, Opal ; Suwanmaneepong, Suneeporn |
Published in: |
World review of entrepreneurship, management and sustainable development. - Olney, Bucks. : Inderscience Enterprises, ISSN 1746-0573, ZDB-ID 2193382-0. - Vol. 11.2015, 1, p. 1-18
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Subject: | tailor-made feriliser | TMF | farmers' intention | farmers' attitude | sugarcane farmer | effective fertiliser | Thailand | fertiliser management | Düngemittel | Fertilizer | Landwirte | Farmers | Indien | India | Düngemittelmarkt | Fertilizer market | Zuckeranbau | Sugar farming | Kleinbauern | Smallholders |
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