Influence of musical styles on customers attitude: experimental evidences in a retail store
Year of publication: |
2012
|
---|---|
Authors: | Assis, Gabriela Souza ; Giraldi, Janaina de Moura Engracia |
Published in: |
Brazilian Business Review. - Fundação Instituto Capixaba de Pesquisas em Contabilidade, Economia e Finanças (FUCAPE). - Vol. 9.2012, 3, p. 94-118
|
Publisher: |
Fundação Instituto Capixaba de Pesquisas em Contabilidade, Economia e Finanças (FUCAPE) |
Subject: | Musical styles | customer attitude | retail store |
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