The influence of utilitarian value, hedonic value, social value, and perceived risk on customer satisfaction : survey of e-commerce customers in Indonesia
Year of publication: |
2020
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Authors: | Evelina, Tri Yulistyawati ; Kusumawati, Andriani ; Nimran, Umar ; Sunarti |
Published in: |
Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas. - Vilnius : [Verlag nicht ermittelbar], ISSN 1822-4202, ZDB-ID 2404327-8. - Vol. 21.2020, 2, p. 613-622
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Subject: | utilitarian value | hedonic value | social value | perceived risk | customer satisfaction | e-commerce | Kundenzufriedenheit | Customer satisfaction | Soziale Werte | Social values | Kundenwert | Customer value | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Utilitarismus | Utilitarianism | Indonesien | Indonesia | Hedonischer Preisindex | Hedonic price index |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.3846/btp.2020.12143 [DOI] hdl:10419/248060 [Handle] |
Classification: | M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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Omigie, N. O., (2017)
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Customers' perceptions as an antecedent of satisfaction with online retailing services
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