Information processing model of executive decision
Year of publication: |
1968
|
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Authors: | Howard, John A. ; Morgenroth, William M. |
Published in: |
Issues in advertising ; 14. - New York/N. Y.. - 1968, p. 416-428
|
Subject: | Betriebsnachrichtenwesen | Betriebswirtschaftliche Entscheidungen |
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