Information search behaviour of service consumers : review and future directions
Utkarsh (University of Luknow, India), Sanjay Medhavi (University of Luknow, India)
| Year of publication: |
2015
|
|---|---|
| Authors: | Utkarsh ; Medhavi, Sanjay |
| Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374-X. - Vol. 15.2015, 2, p. 201-219
|
| Subject: | Information search | Service marketing | Review | Services | Future research | External search | Consumer behaviour | Konsumentenverhalten | Informationsverhalten | Information behaviour | Dienstleistungsmarketing | Services marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1362/146934715X14373846573667 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011504744