Information search for home, medical, and financial services by mature consumers
Year of publication: |
2009
|
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Authors: | Nasco, Suzanne Altobello ; Hale, Dena |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 23.2009, 4, p. 226-235
|
Subject: | Finanzdienstleistung | Financial services | Konsumentenverhalten | Consumer behaviour | Informationsverhalten | Information behaviour | Ältere Menschen | Elderly people |
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