Innovating into trouble : when innovation leads to customer complaints
Year of publication: |
2022
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Authors: | Roper, Stephen ; Bourke, Jane |
Published in: |
Research policy : policy, management and economic studies of science, technology and innovation. - Amsterdam [u.a.] : Elsevier, ISSN 0048-7333, ZDB-ID 121149-3. - Vol. 51.2022, 10, p. 1-17
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Subject: | Innovation | Legal services | Customer complaints | Konsumentenverhalten | Consumer behaviour | Beschwerdemanagement | Complaint management | Innovationsmanagement | Innovation management | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration | Dienstleistungsqualität | Service quality |
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