Innovation and product differentiation in the apple market : a study of club varieties
by Tetyana Demydas and Dieter M. Hörmann
| Year of publication: |
2008
|
|---|---|
| Authors: | Demydas, Tetyana ; Hörmann, Dieter M. |
| Publisher: |
Aachen : Shaker |
| Subject: | Apfel | Apple | Produktdifferenzierung | Product differentiation | Markt | Market | Konsumentenverhalten | Consumer behaviour | Obstbau | Fruit production | Deutschland | Germany | Apfelproduktion | Verbraucherverhalten |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | III, 128 S. Ill., graph. Darst. 21 cm |
|---|---|
| Series: | Forschungsberichte zur Ökonomie im Gartenbau. - Aachen : Shaker, ISSN 0179-0749, ZDB-ID 189800-0. - Vol. 95 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. 88 - 91 |
| ISBN: | 978-3-8322-7218-0 |
| Classification: | Pflanzenproduktion: Allgemeines ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003729402