Innovation from emerging market firms: what happens when market ambitions meet technology challenges?
Year of publication: |
2016
|
---|---|
Authors: | Sharma, Arun ; Jha, Subhash |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Group Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 31.2016, 4, p. 507-518
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Innovation | Jugaad | Emerging nations | Global competition | Innovation development process | Technology acquisition |
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