Innovation in retail internationalisation : Tesco in the USA
Year of publication: |
2009
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Authors: | Lowe, Michelle ; Wrigley, Neil |
Published in: |
The international review of retail, distribution and consumer research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0959-3969, ZDB-ID 1098588-8. - Vol. 19.2009, 4, p. 331-347
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Subject: | Lebensmitteleinzelhandel | Food retailing | Britisch | British | Innovationsmanagement | Innovation management | Electronic Commerce | E-commerce | Internationaler Markteintritt | International market entry | USA | United States |
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