Innovation in service ecosystems : an empirical study of the integration of values, brands, service systems and experience rooms
Year of publication: |
2016
|
---|---|
Authors: | Aal, Kotaiba ; Di Pietro, Laura ; Edvardsson, Bo ; Renzi, Maria Francesca ; Guglielmetti Mugion, Roberta |
Published in: |
Journal of service management. - Bingley : Emerald, ISSN 1757-5818, ZDB-ID 2491767-9. - Vol. 27.2016, 4, p. 619-651
|
Subject: | Service-dominant logic | Brands | Service innovation | Resource integration | Service ecosystem | Values resonance | Service-Dominant Logic | Markenführung | Brand management | Dienstleistung | Services | Betriebliche Wertschöpfung | Value creation | Innovation | Dienstleistungssektor | Service industry | Dienstleistungsinnovation | Produktentwicklung | New product development |
-
Peltier, James, (2020)
-
Patterns of service innovation : an empirical study of automotive engineering services in Germany
Müller, Florian, (2020)
-
Findsrud, Rolf, (2020)
- More ...
-
Innovation in service ecosystems
Aal, Kotaiba, (2016)
-
A scaling up framework for innovative service ecosystems : lessons from Eataly and KidZania
Di Pietro, Laura, (2018)
-
Gamification and service quality in bike sharing : an empirical study in Italy
Pasca, Maria Giovina, (2020)
- More ...