Innovation on the hoof at Performance Chemicals

Chronicles Performance Chemicals' attitude to individualized products and greater service attention. States that, following downsizing, the survivors of this multinational group subsidiary were amenable to change, plus their level of ability had increased. Outlines some findings on market‐driven changes led by staff at the frontline of customer contact — defined as change agents.

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Year of publication:	1998
Authors:	Gould, B
Published in:	The Antidote. - MCB UP Ltd, ISSN 1758-423X, ZDB-ID 2269744-5. - Vol. 3.1998, 5, p. 41-41
Publisher:	MCB UP Ltd
Subject:	Innovations \| Organizational change \| Performance chemicals

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Type of publication:	Article
Type of publication (narrower categories):	case-report
Language:	English
Other identifiers:	10.1108/EUM0000000006578 [DOI]
Source:	Other ZBW resources

Persistent link: https://www.econbiz.de/10015018091