Innovation's holy grail
Year of publication: |
2010
|
---|---|
Authors: | Prahalad, Coimbatore K. ; Mashelkar, R. A. |
Published in: |
Harvard business review : HBR. - Boston, Mass. : Harvard Business School Publ. Corp., ISSN 0017-8012, ZDB-ID 2382-6. - Vol. 88.2010, 7/8, p. 132-141
|
Subject: | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Niedrigpreisstrategie | Low-cost strategy | Geschäftsmodell | Business model | Indien | India |
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