Innovation : Zufall oder Management?
Year of publication: |
2011
|
---|---|
Authors: | Gassmann, Oliver |
Published in: |
Praxiswissen Innovationsmanagement : von der Idee zum Markterfolg. - München : Hanser, ISBN 3-446-42285-4. - 2011, p. 1-26
|
Subject: | Innovation | Innovationsmanagement | Innovation management | Unternehmenskultur | Corporate culture | Kreativität | Creativity |
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