Extent: | XXVI, 341 S. graph. Darst. |
---|---|
Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Hochschulschrift ; Thesis |
Language: | German |
Thesis: | Zugl.: Münster, Univ., Diss., 2012 |
Notes: | Literaturverz. S. [301] - 341 |
ISBN: | 978-3-658-01077-5 ; 978-3-658-01078-2 |
Classification: | Forschung und Entwicklung ; Unternehmensführung ; Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009751890