INNOVATIVE CAPABILITY, INNOVATION STRATEGY AND MARKET ORIENTATION: AN EMPIRICAL ANALYSIS IN TURKISH SOFTWARE INDUSTRY
Year of publication: |
2008
|
---|---|
Authors: | AKMAN, GÜLŞEN ; YILMAZ, CENGIZ |
Published in: |
International Journal of Innovation Management (ijim). - World Scientific Publishing Co. Pte. Ltd., ISSN 1757-5877. - Vol. 12.2008, 01, p. 69-111
|
Publisher: |
World Scientific Publishing Co. Pte. Ltd. |
Subject: | Innovation | innovative capability | innovation strategy | market orientation |
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