Innovativeness and broadcaster listenership : evidence from the German radio industry
Boris Lokshin; Chris Knippen
| Year of publication: |
2013
|
|---|---|
| Authors: | Lokshin, Boris ; Knippen, Chris |
| Published in: |
Journal of media business studies. - Abingdon : Taylor & Francis, ISSN 1652-2354, ZDB-ID 2207915-4. - Vol. 10.2013, 2, p. 1-16
|
| Subject: | innovation | radio stations | advertising | content diversity | market share | Innovation | Deutschland | Germany | Rundfunksender | Broadcasting industry | Rundfunk | Broadcast | Rundfunkpolitik | Broadcasting policy | Marktanteil | Market share | Werbung | Advertising |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010229336