Innovativeness in new product portfolios : three essays on management, consumer and perfomance effects
Christian Urhahn
| Year of publication: |
2013
|
|---|---|
| Authors: | Urhahn, Christian |
| Subject: | Betriebliche Portfoliostrategie | Corporate portfolio strategy | Technischer Fortschritt | Technological change | Verbraucher | Consumers | Performance-Management | Performance management |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | V, 106 S. graph. Darst. 21 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | English |
| Thesis: | Oestrich-Winkel, EBS Univ. für Wirtschaft und Recht, Diss., 2013 |
| Notes: | Besteht aus 3 Sonderdrucken aus verschiedenen Publikationen |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010226174