Inside Coca-Cola : a CEO's life story of building the world's most popular brand
Neville Isdell with David Beasley
| Year of publication: |
c 2011 ; 1. ed.
|
|---|---|
| Authors: | Isdell, Neville |
| Other Persons: | Beasley, David R. (contributor) |
| Publisher: |
New York, NY : St. Martin's Press |
| Subject: | The Coca-Cola Company | Softdrink-Industrie | Soft drink industry | Unternehmensgeschichte | Business history | Führungskräfte | Managers | USA | United States | Führungskraft | Geschichte | Coca-Cola <Motiv> | Markenname |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIV, 254, [8] S. Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Biografie ; Biography ; Firmeninformation ; Company information |
| Language: | English |
| ISBN: | 0-312-61795-X ; 978-0-312-61795-0 |
| Classification: | Produzierendes Gewerbe |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009381514