Integrated management of marketing risk and efficiency
Aleksandras Vytautas Rutkauskas, Adomas Ginevičis
Year of publication: |
2011
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Authors: | Vytautas Rutkauskas, Aleksandras ; Ginevičis, Adomas |
Published in: |
Journal of business economics and management. - Vilnius : VTGU Press Technika, ISSN 1611-1699, ZDB-ID 22089251. - Vol. 12.2011, 1, p. 5-23
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