Integrated product and channel decision in mass customization
Year of publication: |
2013
|
---|---|
Authors: | Shao, Xiao-feng |
Published in: |
IEEE transactions on engineering management : EM. - New York, NY : IEEE, ISSN 0018-9391, ZDB-ID 160438-7. - Vol. 60.2013, 1, p. 30-45
|
Subject: | Industrie | Manufacturing industries | Mass Customization | Mass customization | Vertriebsweg | Distribution channel | Produktmanagement | Product management | Produktgestaltung | Product design | Lieferkette | Supply chain |
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