Intention to choose Halal products : the role of religiosity
Arshia Mukhtar and Muhammad Mohsin Butt
| Year of publication: |
2012
|
|---|---|
| Authors: | Mukhtar, Arshia ; Butt, Muhammad Mohsin |
| Published in: |
Journal of Islamic marketing : JIMA. - Bingley : Emerald, ISSN 1759-0833, ZDB-ID 2556158-3. - Vol. 3.2012, 2, p. 108-120
|
| Subject: | Kaufmotiv | Consumer motivation | Islam | Markenimage | Brand image | Soziale Norm | Social norm | Spiritualität | Spirituality | Verbrauchereinstellung | Consumer attitudes | Pakistan |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009575256