Intention to purchase on social commerce websites across cultures : a cross-regional study
Year of publication: |
2013
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Authors: | Ng, Celeste See-Pui |
Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 50.2013, 8, p. 609-620
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Subject: | Social commerce | Cross-cultural study | Social interactions | Trust transference | Social network site | Subgroup analysis | Social Web | Social web | Website | Soziale Beziehungen | Social relations | Soziales Netzwerk | Social network | Vertrauen | Confidence | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Kulturelle Identität | Cultural identity |
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