Interaction effects and combinatorial rules governing protection motivation theory variables : a new model
Magdalena Cismaru; Anne M. Lavack
| Year of publication: |
2007
|
|---|---|
| Authors: | Cismaru, Magdalena ; Lavack, Anne M. |
| Published in: |
Marketing theory. - London [u.a.] : Sage, ISSN 1470-5931, ZDB-ID 2201540-1. - Vol. 7.2007, 3, p. 249-270
|
| Subject: | Entscheidung | Decision | Motivation | Gesundheitswesen | Health care system | Gesundheitspolitik | Health policy |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003571223