Intercultural and intracultural differences in demographic and psychographic market segmentation
Ivor S. Mitchell
| Year of publication: |
1977
|
|---|---|
| Authors: | Mitchell, Ivor Sydney |
| Subject: | Verbraucher | Absatzpolitik | Getränk | Vereinigte Staaten | Tallahassee | Guayana <Republik> | Georgetown |
| Extent: | XVII, 386 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Thesis: | Athens, University of Georgia, Diss. 1977 |
| Notes: | Bibliogr. S. 378-385 Fotokopie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002491636