Type of publication: Article
Type of publication (narrower categories): Article
Language: English
Other identifiers:
10.1515/openec-2018-0004 [DOI]
1662771436 [GVK]
hdl:10419/236584 [Handle]
Classification: M10 - Business Administration. General ; M31 - Marketing
Source:
Persistent link: https://www.econbiz.de/10012598221