International business : strategy, management, and the new realities
Year of publication: |
2008 ; Pearson internat. ed.
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Authors: | Cavusgil, Salih Tamer ; Knight, Gary ; Riesenberger, John R. |
Publisher: |
Upper Saddle River, NJ : Pearson Prentice Hall |
Subject: | Multinationales Unternehmen | Management | Lehrbuch |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Global business : environments and strategies : managing for global competitive advantage
Hough, Johan, (2001)
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(1970)
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Globalization and business practices : managing across boundaries
Parker, Barbara, (1998)
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International business : the new realities
Cavusgil, S. Tamer, (2012)
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International business : strategy, management, and the new realities
Cavusgil, S. Tamer, (2008)
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A framework of international business
Cavusgil, S. Tamer, (2013)
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