International governance mode choice : evidence from Brazilian franchisors
Vanessa P.G. Bretas, Ilan Alon, Thelma Valéria Rocha, Jefferson R.B. Galetti
| Year of publication: |
2021
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|---|---|
| Authors: | Bretas, Vanessa P. G. ; Alon, Ilan ; Rocha, Thelma Valéria ; Galetti, Jefferson R. B. |
| Published in: |
Journal of international management. - New York, NY : Elsevier, ISSN 1075-4253, ZDB-ID 1285468-2. - Vol. 27.2021, 2, p. 1-16
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| Subject: | Emerging markets | Governance modes | International business | International franchising | International marketing | Modes of entry | Franchising | Internationaler Markteintritt | International market entry | Brasilien | Brazil | Schwellenländer | Emerging economies | Internationales Marketing | Auslandsinvestition | Foreign investment | Corporate Governance | Corporate governance | Multinationales Unternehmen | Transnational corporation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.intman.2021.100851 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012591716