International product adoption process for electronic services : characteristics of British adopters of online banking
Year of publication: |
2012
|
---|---|
Authors: | Nakos, George ; Brouthers, Keith D. |
Published in: |
International strategies for the 21st century. - [Corby, England] : Oxford Academic Publishing Ltd, ISBN 978-0-9569475-1-2. - 2012, p. 1-33
|
Subject: | Innovationsakzeptanz | Innovation adoption | Electronic Banking | Electronic banking | Großbritannien | United Kingdom |
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