Internationale Wachstumsstrategien : Anforderungen und Optionen für den Einzelhandel
Bernhard Herold
| Year of publication: |
1992
|
|---|---|
| Authors: | Herold, Bernhard |
| Publisher: |
Wiesbaden : Dt. Univ.-Verl. |
| Subject: | Internationales Marketing | International marketing | Markteintritt | Market entry | Unternehmenswachstum | Firm growth | Einzelhandel | Retail trade | Theorie | Theory |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | XXII, 374 S. : graph. Darst |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Würzburg, Univ., Diss., 1991 |
| Notes: | Literaturverz. S. 321-374 |
| ISBN: | 3-8244-0112-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000854405