Internationales Marketing-Management
Ralph Berndt ; Claudia Fantapié Altobelli ; Matthias Sander
| Year of publication: |
1999
|
|---|---|
| Authors: | Berndt, Ralph ; Fantapié Altobelli, Claudia ; Sander, Matthias |
| Publisher: |
Berlin [u.a.] : Springer |
| Subject: | Internationales Marketing | Lehrbuch |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [digitool.hbz-nrw.de] |
| Extent: | XVIII, 320 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Erg. bildet: Berndt, Ralph: Internationale Marketing-Politik |
| ISBN: | 3-540-65985-4 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004024545